“Can I do SEO myself?”

“Can I do SEO myself” is a question lots of small businesses and start-ups ask since they have to be very careful with how they spend their (usually) limited budget. SEO (Search Engine Optimisation) like any area of digital marketing is a vast topic – there are some...

How can small businesses use SEO?

As a small business owner, you may have heard the phrase “Search Engine Optimization” (or SEO) before and thought that it sounds far too technical or complex for you to utilise. Put simply, SEO is any activity aiming to get your website to appear higher up in Google...

How to measure SEO performance (and explain it to non-marketers)

“Is SEO even doing anything for our website?” “How is SEO actually helping my business?” “What has all this SEO work done for me?” If you’ve heard any of these questions from your clients, this article is for you. When you’re running SEO activity yourself, you’ll know...

How to send link building emails (that actually work)

Link building is an SEO technique that involves getting links from other websites to boost your own website’s authority in Google’s eyes. Links from other websites tell Google that you’re a reputable source of information and that other businesses trust you. A high...

SEO Isn’t Dead

As the online world has grown and become a bigger part of our lives (thanks, 2020) there are more and more ways for businesses to promote themselves. Alongside the ability to ‘Google’ any question you’ve ever had, you can also find out about businesses through...