SEO Blogs and Resource Archives

Link building is an SEO technique that involves getting links from other websites to boost your own website’s authority in Google’s eyes.

SEO is a term used frequently in digital marketing. Yet, it can be difficult to know just how important it is or where to start.   SEO is one of the most important aspects of digital marketing to increase your digital presence and attract customers/clients. SEO is the...

Have you ever felt lost at sea navigating around your website structure, specifically when it comes to deciding how to organise its sitemap? You’re definitely not alone, and yes – it can be a bit of a maze out there.

When it comes to deciding which URLs should be added to your website sitemap and which should be left out, things can quickly become tricky and best practices are often up for debate.

How should you measure SEO performance? We recommend monitoring these 7 metrics to help analyse your SEO performance

“Can I do SEO myself” is a question lots of small businesses and start-ups ask since they have to be very careful with how they spend their (usually) limited budget.  SEO, or Search Engine Optimization, can feel like a monster in the digital marketing world. It's a...

“Search Engine Optimization” (or SEO) before and thought that it sounds far too technical or complex for you to utilise.

“Is SEO even doing anything for our website?” “How is SEO actually helping my business?” “What has all this SEO work done for me?” If you’ve heard any of these questions from your clients, this article is for you. When you’re running SEO activity yourself, you’ll know...

Because there are so many different ways to reach audiences online, some business execs (with what is clearly outdated knowledge of digital marketing) have said they don’t want to put any effort into SEO since they don’t see the value in it anymore or that they “don’t believe in it”.

Google My Business gives you the power to control exactly how your business is presented on Google Maps, Local Packs and in Google search results. This is arguably one of the most important areas to get right when it comes to reaching new customers for your local...