Insights
Practical digital marketing insights, strategies and analysis from the Logic Digital team.
Our insights into the digital world.
The Ultimate Guide to GDPR and Why It’s Important for You
On the 25th May 2018, there will be some huge changes happening to the laws and regulations surrounding the management of personal data by businesses within the UK and the European Union. You may assume that your business is careful with how it manages people's and...
How to Make Your Digital Projects a Huge Success
Here at Logic Digital we have many years of experience in the design and development of websites and digital strategies. We often get asked what do we do differently from other agencies and why. So, we thought we would create the following article to discuss what...
Logic Digital Becomes a Google Partner
We are delighted to announce we are now an accredited Google Partner. This means that Google has recognised our expertise in PPC advertising through the performance of the accounts we manage and the examined expertise of our staff. We have staff who are now Google...
Local SEO – Why To Do it – How To Do it
Why optimise locally? Am I not limiting myself? Many businesses choose to target nationally as they believe there is a larger audience and a bigger potential for more traffic and more business. However, realistically they don’t have the capacity to carry out work...
Look After Your SEO During a Website Redesign
If your business has an online presence, there will inevitably come a time when it is necessary to redesign your website. Maybe you just want to refresh your current look, or your existing site isn’t converting, or you haven’t had a redesign in the last 10 years....
Encouraging Clicks to Your Website – Improve Your CTR
You’ve managed to get your site ranking well in Google, but you’re still not receiving the traffic you would like. There are a huge number of things that could explain this, but one of those things is how your page appears in Search Results compared to your...
In Depth Guide to SEO in 2018: All the Latest Trends
Nothing beats being prepared, especially when it comes to managing your SEO campaigns. By getting on board with the latest trends and integrating the right techniques into your strategies, you can ensure that your website is equipped to deal with everything 2018 has...
How Can Social Media Work for Your Business?
Your customers are on social media - are you? Why do businesses love social media? At its core, social media is an opportunity for you to interact with both your existing customers as well as potential new customers. In addition, it is an avenue that allows you to...
How to Integrate AMP into Your Existing Site Structure
Google is always striving to find new ways to improve user experience. From changing their algorithms to updating their best practices; Google is constantly aiming for the perfect experience. Bearing that in mind, it is little wonder that they came up with the concept...
Voice – the Future of Search. Find Out All About It.
There’s no denying that times are changing; that the way we search is evolving and advancing in new and exciting directions. In just a few short years, we have progressed from simple 2 two word text searches to more complex 6-10 keyword phrases and searches done by...
How to Use LinkedIn for Direct and Indirect Marketing
When it comes to lead generation on LinkedIn, there are 2 key approaches for you to consider: direct marketing and indirect marketing. Implement them correctly and both have the power to get you in front of prospective clients, and ensure you remain at the forefront...
Who Regulates Internet Marketing?
Every good business that hopes to conquer the web knows that the key to succeeding on the World Wide Web is to implement a strong internet marketing strategy. Yet who determines what is allowed and appropriate? Who regulates it? As a business it is important that you...