Our insights into the digital world.
Why you and your business should use LinkedIn for B2B leads
LinkedIn can offer your business more than self-promotion and potential business contacts. Through careful planning and utilisation, you can harness this powerful B2B professional network to generate lasting and profitable sales and leads. Four out of five B2B...
An introduction to basic SEO: the perfect starting guide
SEO is a term used frequently in digital marketing. Yet, it can be difficult to know just how important it is or where to start. SEO is one of the most important aspects of digital marketing to increase your digital presence and attract customers/clients. SEO is the...
4 free ways to market your business (in under 60 minutes)
We get it, when you launch a new business it’s very unlikely that you’ll have a huge amount of money to spend on digital marketing straight away. But in a classic chicken-and-egg situation, if you have no marketing – how are you supposed to get customers and make...
The best digital marketing training & courses for you
In today's digital age, the internet offers endless opportunities for learning and upskilling. Whether you're looking to enter the world of digital marketing or enhance your existing skills, online courses provide a convenient and accessible avenue for...
The most valuable Google ad assets for your ad campaign
Google Ads is a great tool for brands trying to reach their target audience online. Amy from Logic Digital discusses their benefits along with other industry specialists. Ad extensions are a critical factor when it comes to determining your ad rank – by using ad...
What imagery should you use in your paid ads?
Paid ads are, without a doubt, a great way to get in front of your target audience, build awareness of your brand and drive customers to your company. With digital ad audiences being nearly twice as attentive as traditional TV audiences, it makes sense that businesses...
6 unbeatable LinkedIn tips to grow your business
LinkedIn is a great social media marketing tool to help you grow your business by reaching B2B audiences and raising awareness of your brand. According to research, 80% of all B2B social media leads are generated on LinkedIn. However, it’s not as simple as setting up...